McDonald’s is looking to tap into and aim for growth between 2 a.m. and 5 a.m. with its new “Breakfast After Midnight” campaign.
It’s testing “Breakfast After Midnight”, which is a menu featuring some of its most popular breakfast items, during late-night. McDonald’s will try out the menu in Ohio first, which is a very popular fast food test market, but only at restaurants that are open 24 hours.
Read more and see what items will be on the menu at http://tinyurl.com/9xpsxb8.
Source: http://bottomline.nbcnews.com/
